Introduction:
According to ReliefIndia Trust, an executive director of an NGO or any other firm sits at a
very critical position especially in terms of management and leadership. He
holds several core responsibilities which are important in sustaining and
maintaining the decorum of the organization. It is critically important for an
executive of any organization, including NGOs that he must possess very strong
knowledge and has all the interpersonal skills in a number of organizational
areas in order to ensure success and confirm progress of an NGO. Although the
job role of an executive director significantly differs in a number of ways in
different organizations which varies according to their size, structure and
mode of operation, but there are still many similarities in the characteristics
of the executive director of a NGO which are common in almost all such
organizations. We will discuss some of the core characteristics of the
executive director which are common in all the NGOs are discussed in the text
to follow.
Creating a Vision:
First thing first, an
executive director of an NGO has to create and pass a very clear and objective
vision which is shared with the other staff members of the NGO. The Relief India Trust believes that the
creation and passing of such vision down the organizational hierarchy of an NGO
from the executive director provides unity and strength within the
organization. The vision ideally should be singular and the executive director
has to ensure that everybody in the organization understands everything about
their vision and are truly inspired by it. This thing will help the NGO to keep
its entire staff motivated.
Lead and Manage:
The executive director ideally should lead and manage the
organization at the same time. Such a job role includes the outlining of the
critical tasks and also refers back to the vision which will serve for them as
a guideline in their tasks. The executive director of an NGO in this regard
must think about the following:
·
What tasks are needed to be accomplished now?
·
What tasks are still pending which need to be
accomplished now?
·
What are the new activities or tasks of the NGO
that need either to be changed or redefined?
Engage the Community:
Engaging the external community is one of the most crucial
tasks of the executive director of an NGO. According to Relief India Trust, it helps in building the much needed
relationship for the NGO. The main objectives for the executive director in
engaging the community typically includes:
·
Listen and pay heed to the communal needs.
·
Identify and also provide advocacy for change
where the executive director thinks is valid and should be brought upon.
·
Utilizing all his useful communication,
interpersonal and the listening skills in engaging the community.
·
Facilitating the community with the much needed
financial, human and the technological resources.
·
Promote awareness in the community on different
issues.
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